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About

At GROES, we redefine what it means to be a modern British brand. We’ve created a world where you can shop, explore and be inspired.

Founded on the belief that high quality, luxury fashion should be more attainable. We’re also here to help you make the most of your investment pieces, with a bespoke styling service which will turn your online experience into a new sense of fashion discovery and exploration.

ABOUT OUR FOUNDER

design

Our debut Core Collection has been thoughtfully designed
to serve as the essential foundation for the modern woman's wardrobe.

Comprising six timeless, high-quality pieces, this collection enables you to effortlessly create a versatile capsule wardrobe that seamlessly transitions from the office to dinner, weekend brunches, and everything in between.

STYLING

We've collaborated with emerging British stylists and tastemakers to offer you three unique ways to style each GROES piece. Moreover, we provide direct links to the curated looks, allowing you to effortlessly complete your outfit or discover complementary brands—because at GROES, we believe in sharing knowledge and inspiration, never gatekeeping.

ABOUT OUR STYLIST FLOSSIE STRICKLAND